There are different ways to measure your social media success.

  1. Our Social Media Value compares the value of an organic post with the equivalent value of a paid ad. You can try it with our Social Media Value Calculator.

  2. The Instagram Money Calculator from the colleagues of uses only public data of your Instagram account. It allows you to calculate your estimated earnings of your Instagram account, if you believe you are an influencer, based on your engagement and number of followers.

  3. Another interesting metric is the Value of a Like. How much is a fan worth to you? How much are you willing to invest to gain a new social media follower or like?

  4. Likealyzer is a free Tool helping brands and influencers succeed on Facebook. You can compare it with a seo tool for a website – it analyzes different fields of your profile: Your activity level, your responsiveness, the users engagement as well as the look and feel of your page.